Soon after NFT was launched, it took the world by storm. NFTs, non-fungible tokens, are unique assets, and technically, almost everything can be represented as NFT. Whether you want to tokenize something you have in the real world or in the digital world, you can convert it into a community token. NFT has captured a lot of attention from investors, tech-savvies, art lovers, and artists. By the first half of 2021, NFT was valued at $2.5 billion, encouraging many others to join the NFT marketplace.
Now, NFT has something called decentralized communities, and it is filled with enthusiasts who are interested in NFT. These communities are a crucial part of NFT. Unlike cryptocurrencies, such as Bitcoin and Ethereum, NFT is still young and is the latest sensation in the technology world.
To explain it in simple terms, think of communities as a group of people who share the same interest. Let’s say you have a local restaurant chain that wants to increase its brand awareness. They create a community and ask like-minded people to join in. Once they have created a community, the brand can advertise, up-sale their dishes, and more. Moreover, communities allow everyone to connect with one another and create a sense of belonging. You can take the same example to understand what a community of NFT does.
One of the essential things to sell as NFT is art, and if you think deeply, art is all about the community. NFT has given an excellent solution for artists and creative people to create something unique, sell them as a token, and earn good money. However, artists always look for ways to support one another. So, you will find artists following other artists on social media, discord, and NFT platforms.
And since NFT is in its nascent growth stage, it becomes crucial for people to join a community that will help NFTs grow. Like Bitcoiners created a community surrounding the Bitcoin ecosystem to learn and grow together, even for NFT, it is essential to create communities. Although NFT creators are competing and trying to progress, helping other NFT creators will benefit you only. Community allows you to teach, learn, and prosper together.
One can join a community on Telegram, Twitter, Instagram, Discord, and more. You never know who may turn out to be
helpful and who may encourage you to keep doing hard. Through a community, an artist or any NFT creator can increase their fan base and build their credibility.
But to cultivate a community, there are a few things that you should always keep in mind. First, remember that there will be creators that you will compete with inside that community, get inspired by, and support one another. Your work has to stand out for others to support you.
Never Copy Other’s Work
Once you join an NFT community, you will come across different creators. Some of them will be excellent, and you will find many reasons to follow them. Moreover, someone who is better than you are a great way to keep yourself inspired. They are the ones that you will look up to and learn from. Appreciate their work and get inspired, but never steal their ideas and work. Indeed, there will be a lot of topics that may overlap, but copying the ideas that are already there will not help you succeed.
Instead, it will create a bad image. There will also be some familiar tropes, such as trading cards, digital artwork, landscape, and more. And overlapping can happen. But your idea should be to come up with something unique, even though you are inspired by something. Rather than copying the idea as it is, come up with your own style and idea. Give a new meaning to the interpretation and create something beautiful that will encourage others to follow you.
Always Share Your Best Work
If you are an artist and want to create the right impression in front of everyone else, ensure you publish the best work. Your community is filled with people who are your immediate competitors, and if you want to stay one step ahead of them, you will have to put in all your efforts to be appreciated. Once your work is published on any NFT platform, it’s not just the interested people who want to buy your token that will take a look at it, but other NFT creators.
Before mailing your art creation, you have to be sure that you polish your craft. You can’t stand out in the community if your work doesn’t stand out. While creating a collection of work that you want to tokenize, get rid of those artworks that are not worth it. Your community wants to see your best work, and always remember that. Cultivating a community will require some hard work, and if you don’t present your best piece, the community will soon start to perish. Keep quality in mind and, likewise, proceed.
Keep Your Community Engaged
You need to engage with the community members. There will be ups and downs, but don’t get discouraged by that.
Appreciate others’ work and engage with them. Follow them on different platforms and let them know that you are a fellow artist yourself. This way, you will have a regular conversation with other like-minded people. This is a softer way to promote yourself as well. So, when you start engaging with others in the same community, others will begin to engage with your work as well.
Remember to create your fandom because that is required. And nothing can be better than creating a community and engaging with everyone because that’s the best way to boost your presence and display your talent.
It will take some time for you to grow your community. But by being honest, unique, and engaging with everyone, your community will strive. So, share your work, let others share their feedback, grow, be better, and ensure to help other NFT creators because that’s the best way to build your brand in the same community. And don’t forget to connect with other artists.